YFB Magazine by Tropical Lifestyle

Design Category: Graphic Design, Publication Design, Web Design, Video Production
Date: May 2013 – April 2014
Location: Gold Coast, Australia

YFB Magazine was produced by online retailer Tropical Lifestyle. It was a 100 page bi-monthly publication distributed to newsagents Australia wide and available online. It gave readers inspiration and practical advice about their entire backyard space from gardening, plants, maintenance, outdoor furniture, layout and design. Each vibrant issue features an Australian celebrity’s backyard.

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Double page spread featuring Australian chef Dominique Rizzo.

 

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Dominique Rizzo’s tropical backyard.

 

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Quarter page and half page ads designed for advertisers.

 

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Website content including galleries and videos.

 

 

 

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Click here to view a preview of issue 3.

 

Kristina’s Key Responsibilities:

  • Publication design from cover to cover; layout, typography, colour, art, ads, photography, production and design of 4 covers
  • Design of double page, single page, quarter page and half page ads
  • Creation of the artwork specification guide for advertisers
  • Production of video advertising; 38 x 30 sec videos
  • Manage creative team consisting of Graphic Designer, Web Developer, Copywriter and Videographer
  • Design and management of website content including advertiser’s directory and social networks